Sri Lanka Tourism conducts a roadshow in Kolkata

first_imgSri Lanka Tourism Promotion Bureau (SLTPB) organised a roadshow in Kolkata during the first week of July this year. The event was aimed at highlighting Sri Lanka as a leading leisure and MICE destination. Top of the line travel professionals attended the event in addition to interacting with the SLTPB team, to understand the unique offerings for Indian travellers in Sri Lanka.In 2017, SLTPB expects more than 26% growth in the footfall and plans to welcome 4,50,000 Indian tourists to the destination this year. The year 2016 saw approximately 356,729 Indian tourists visiting Sri Lanka compared to around 3,16,247 in 2015.In 2016, the country saw a growth of 12.8% in Indian arrivals over last year. The country is a popular tourist destination and is known as the Wonder of Asia for its long preserved culture and heritage. SLTPB, witnessing the growth and potential from India, has taken a step forward in consolidating their presence in the Indian market.Viranga Bandara, Assistant Director- Marketing (India) on his visit to India interacted with the travel fraternity to promote the country as an exotic destination among niche travellers and holidaymakers.He said, “Sri Lanka has gained immense popularity in India and has experienced a consistent growth over the period. We have come first to Kolkata to explore this beautiful landmark of joyful people and tap the travel agents to increase the flow of business. We will also be participating at the travel fairs in Kolkata & other cities of India to enhance destination visibility among travel trade & consumers, to further consolidate Sri Lanka’s position as preferred destination for Indian travellers. We are confident that in 2017 a lot of more Indians will choose Sri Lanka as their preferred holiday destination.”last_img read more